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The Ford Mustang turns 40

Par vintagemotors le 22 mars 2004 | Commentaires (0) Commentaires

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The New York Time today :
"LOVE at first sight is not something that happens only between people. In 1964, tens of thousands of car buyers were swept off their feet by the alluring shape of a sporty new Ford called the Mustang; four decades later, many of those relationships endure.

The marketing bull’s-eye scored by the Ford Mustang in 1964 would be nearly impossible to repeat today. A perfect storm of prosperous times, population trends (the children of the baby boom were reaching driving age) and accurate market research combined to sell the youthful two-door in record numbers. "

Read more on the New York Time (some paid content area)
Other ressources : Vintage Mustang

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